Cleaning
Up Profits
The continuing growth of families with 2 paychecks
is a good indication home cleaning and maid services
are booming. Two paychecks also mean that time is
limited for busy families. In fact, more than their
cleaning skills or the type of cleaning equipment
they use, the success of maid service is premised
on two factors: time and convenience. With both husband
and wife working, neither of the couple has the time
nor the energy to do housework.
Plus, the principle of delegated labor simply suggests
that"...if the work that needs to be done can
be farmed out to someone who will do it for less than
what you can earn given the same amount of time needed
to do the job, it is better to pay someone else to
do the job for you. If for anything else, doing housework
fits that description.
A CLEAN SYSTEM - Knowing how to
clean a house well is no guarantee of success in the
house-cleaning business. The key to a successful cleaning
business is good organization and systematic process
that lends to an efficient cleaning routine. Most
maid service operators recommend the team system,
with two to three maids in a team who visit the same
accounts, homes or businesses, every week or every
day.
Teams divide their chores, rotating tasks among team
members, from one
account to the next, in order to reduce monotony.
GETTING STARTED - In finding clients
you need to target your advertising efforts, in terms
of both the demographics and geographic's of your
service area.
Although maid service is no longer for the rich,
it is not for low-income
markets either. You must be aware of where your prospective
accounts are
located, on which zip codes to focus your efforts.
When setting up your rate
structure, consider your hourly fee per employee and
estimate how long a
cleaning will take.
Provide a base rate while allowing for optional services
at extra charge. When meeting with clients for the
first time, try to up sell additional home and cleaning
services.
|